Case # 155:
The Body Shop Store Redesign
Our mission [impossible] was to redesign The Body Shop, Astor Place location, in 36 hours. The client's vision was clear: the brand should demonstrate its holistic and scientifically-backed products with sleek scientific equipment, natural ingredients like raw grains and iconic coconuts, and lush rainforest greenery.
The process was organized chaos. Saturday was a flurry of activity–including the first client meeting, site visit, concepting, sourcing props across all 5 boroughs, arranging, designing, styling, sketching, installing, etc.... Our team of #ladiesonladders pulled it off with signature smiles, grace, and good humor.
The clients were blown away, and the store was completely transformed. Since then, we've redesigned branches at Grand Central, Rockefeller Center, New Jersey, Long Island.