Tinsel & Twine
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Case #155: The Body Shop

The Body Shop

Case # 155:

The Body Shop Store Redesign

THE BRIEF: 

Our mission [impossible] was to redesign The Body Shop, Astor Place location, in 36 hours. The client's vision was clear: the brand should demonstrate its holistic and scientifically-backed products with sleek scientific equipment, natural ingredients like raw grains and iconic coconuts, and lush rainforest greenery.

THE PROCESS:

The process was organized chaos. Saturday was a flurry of activity–including the first client meeting, site visit, concepting, sourcing props across all 5 boroughs, arranging, designing, styling, sketching, installing, etc.... Our team of #ladiesonladders pulled it off with signature smiles, grace, and good humor.

The meeting went SO well, everyone were blown away! I am SOOOO impressed by your team and I definitely would love to collaborate in the near future!
— The Client

THE RESULTS:

The clients were blown away, and the store was completely transformed. Since then, we've redesigned branches at Grand Central, Rockefeller Center, New Jersey, Long Island.