Vestiaire Collective is a French fashion retail brand, very well-known in Paris, London, and the rest of Europe. They've landed on this side of the pond and wanted to welcome Kate Foley as their new Contributing Fashion Director and celebrate coming to America.
They had a luxurious dinner in mind with about 30 VIP guests–bloggers, press, and other fashionistas. Team TINSEL came with some out-there ideas, and we landed on one that would pay homage to their Parisian heritage and the bright lights of New York.
Team TINSEL proposed the idea: City of Lights. Paris and New York... What better way to celebrate both cities but with lights, and tons of them. Tinsel proposed creating an aesthetic that will light up the evening and incorporated the theme with the client's vision of lush British countryside chic.
Prior to the event, TINSEL created handwritten invitations with custom floral bouquets for each of the VIP guests.
And to showcase their incredible products, we proposed creating interactive displays for bags, shoes, and other accessories–sketching them out to illustrate our vision.
@SHARONCLOTT, SENIOR EDITOR, INSTYLE MAGAZINE
“What a gorgeous dinner setting! I want to steal all these pretty flowers @vestiaireco #vestiairecollective #vcxkatefoley”